An inviting front entrance is essential for any business. You want new and returning customers, clients, or potential partners to feel a sense of comfort when they walk up to your front door. Fortunately, there are many ways to enhance your commercial curb appeal to create a welcoming, inviting atmosphere.
Well-Maintained Exterior
When you have a commercial property, there are typically two important factors to consider: walkability and decor. You want to ensure your walkways are smooth, clean, and well maintained. Dirty, uneven, or cracked concrete doesn’t look very appealing and may be uncomfortable to walk on. If you have stairs or ramps, you want to have handrails and slip resistance so people can access them safely.
For your decorative side, keeping the grass well manicured and watered can make a big difference. If you have any trees or bushes, try to keep them trimmed and rake any excess leaves.
Suitable Lighting
Lighting is one of the best ways to enhance your commercial curb appeal. One helpful tip is understanding the difference between street lights and lamp posts. Street lights are an excellent choice for your parking area, while your walking path may benefit from the more stylish and atmospheric light you get from lamp posts. The omnidirectional lighting or lamp posts makes your building more inviting and safer since the illumination can highlight changes in elevation or guide visitors along the walkway after the sun goes down.
Visible Signage
One of the most common problems any commercial building runs into is not having clear or inviting signs indicating what your business is. You want to find a way to advertise your company and ensure that it’s visible from the street and on the building. Many companies invest in LED lighting signs to attract with bright colors and animation, while others may use an elegant font. No matter which path you take, you can use well-placed and appropriately sized signs that make it clear what your business is and why customers should stop by.