We break down how to create a successful website in just four steps. Whether you want to highlight your personal portfolio, or you want to craft your company’s dream website, we can help you get started.
Consider Your Domain Name and Web Hosting Provider
Your website’s domain name and web host are important, as they’re the foundation of your website. Choose a simple domain name that allows users to easily search for your website and be sure to prioritize reliable web hosting. It needs to keep your website up, even during periods of high traffic.
Create Compelling Copy
You want to include interesting and useful content on your website’s pages because you want your work to circulate around the Internet. Plus, remember to include natural links to other websites in your content; they will provide authority to your site and help gain traffic once it’s live.
Make It Look Stunning
It’s no secret that an aesthetically pleasing and easy-to-navigate website generates more attention. If you’re a coding aficionado, you can probably create your website yourself. In most cases, however, people will hire a skilled designer or use a website builder to create their new website for them. Once your website is ready to go, think about how you’ll fill the pages. For example, images play a significant role in keeping users on your site, so make sure high-quality pictures are included in your posts.
Pay Attention to SEO
Don’t forget that you can’t just design your website for people—it’s essential that you optimize it for search engines, too. Your first step is to perform keyword research and include competitive search terms in your content. Then, write keyword-focused meta data and header tags for every page. We also recommend displaying CTAs on each page, which provide users with a clear direction toward completing a goal. If you keep search engine optimization at the forefront, you can ensure search engine crawlers and users will find your website. In addition to on-page SEO, you should be mindful of the technical aspects, too. For instance, make sure you won’t have 404 pages once your site launches.